DAYTON, Ohio -- STRATACACHE, a leading provider of scalable, high-performance digital signage, content distribution and enterprise video acceleration technologies, is set to exhibit at the National Association of Convenience Stores (NACS) Show in booth #420 at McCormick Place in Chicago October 2-4, 2011.

The NACS Show, ranked one of the 50 largest annual trade shows in the country by Tradeshow Week, is the place to view new products and services before they are launched.

Paving the way for the convenience store industry, STRATACACHE will showcase its PrimaSee product—the hottest, new digital advertising medium at the point-of-purchase.

Using a translucent display panel and an embedded media player, PrimaSee displays high-definition video within a fixture (freezer door, cooler door, vending machine, window, etc.), while simultaneously fostering consumer interaction with a media experience (coupons, surveys, games, etc.).

PrimaSee heightens interactivity through touch screen capabilities and captivates consumers with promotions, product information, and social media interactions that correspond with products visible in the backdrop.

"Truly remapping the boundaries of advertising, PrimaSee is the first product to extend messaging to locations within convenience stores where it otherwise has not been readily available," said Chris Riegel, STRATACACHE CEO. "We look forward to showcasing PrimaSee, and helping convenience stores discover ways to increase sales and build brand awareness during the path-to-purchase."

Equipped with a highly optimized embedded media player, wireless connectivity and STRATACACHE's ActiVia for Media software, retail marketing executives can log into a Web portal and easily create, schedule, manage and monitor PrimaSee's high-definition, live data and promotional advertisements. Messages can be updated instantaneously or altered to reflect changing market conditions, adapting to region, time-of-day (dayparting) or consumer demographics, and can be pre-scheduled or play in real-time.

To view a product demo, click here.

Those interested can schedule a meeting with STRATACACHE by completing an online form or by contacting ppolei@stratacache.com.

STRATACACHE
STRATACACHE is a privately-held provider of efficient, scalable and cost-effective digital signage, IP video, content distribution and enterprise video acceleration solutions. Working with over 300 of the world's largest firms in the retail, finance, service, hospitality, manufacturing, media and government sectors, STRATACACHE's products meet the performance requirements of large-scale enterprise solutions, while immediately providing a significant return-on-investment to the customer.

For more information, please visit www.stratacache.com, follow us on Twitter @STRATACACHE or "Like" us on our Facebook page.